A full feed health audit with title rewrites, custom label strategy, and Shopping structure recommendations to maximise visibility and ROAS.
| Product | Status | Top Issue |
|---|---|---|
👟 Trail Runner Pro SKU-10482 |
Approved | — |
🧥 Insulated Puffer Jacket SKU-20917 |
Limited | Missing GTIN |
🎒 Alpine Daypack 32L SKU-33041 |
Disapproved | Price mismatch |
🧢 Merino Beanie SKU-41208 |
Limited | Title too generic |
🥾 Waterproof Hiking Boot SKU-58834 |
Approved | Optimise title |
A thorough audit and optimisation of your Shopping feed — not just a list of problems, but the fixes.
Full diagnostic across all products — approved, limited, and disapproved items identified with root cause analysis for every issue flagged by Google Merchant Centre.
Product titles rewritten with the right keyword order, attributes, and specificity to improve search match and Shopping ranking. Descriptions optimised for clarity and relevance.
A custom label framework designed for your catalogue — segment by margin, seasonality, bestseller status, or clearance — so you can bid smarter across your product range.
Campaign and asset group structure reviewed against your catalogue. Recommendations for how to split products for better bidding control and budget allocation.
Every required and recommended attribute checked against Google's specifications — size, colour, GTIN, material, age group — with a clear fix list for your dev or feed tool.
A clear, shareable report with all findings, rewrites, and recommendations. Ready to hand to your team, agency, or implement directly.
Provide read access to your Google Merchant Centre account and any supplementary feed tools.
Every product reviewed — status, attributes, title structure, image quality, and price accuracy checked.
All issues categorised by severity and impact. Disapprovals triaged, limited items root-caused, optimisation opportunities flagged.
Title rewrites drafted, custom label strategy built, attribute gaps documented with clear implementation instructions.
Full findings, rewrites, and recommendations delivered in a clean report within 5–7 business days.
If you're spending on Shopping campaigns but your feed has never been audited, you're almost certainly leaving money on the table.
The more SKUs you have, the more hidden issues compound. An audit quickly surfaces what's dragging performance down.
If Shopping performance has dropped without an obvious cause, feed quality is usually the culprit.
Before pushing budget into Shopping, get the feed right first. A clean feed means every dollar works harder from day one.
Book a free 20-minute call and we'll scope out what your feed needs.